Book 3
23
What then? is there not the hortatory style? Who denies it? as there is the style of refutation, and the didactic style. Who then ever reckoned a fourth style with these, the style of display? What is the hortatory style? To be able to show both to one person and to many the struggle in which they are engaged, and that they think more about any thing than about what they really wish. For they wish the things which lead to happiness, but they look for them in the wrong place. In order that this may be done, a thousand seats must be placed and men must be invited to listen, and you must ascend the pulpit in a fine robe or cloak and describe the death of Achilles. Cease, I intreat you by the gods, to spoil good words and good acts as much as you can. Nothing can have more power in exhortation that when the speaker shows to the hearers that he has need of them. But tell me who when he hears you reaching or discoursing is anxious about himself or turns to reflect on himself? or when he has gone out says, The philosopher hit me well: I must no longer do these things. But does he not, even if you have a great reputation, say to some person? He spoke finely about Xerxes; Cicero, de Officiis i. 18: Quae magno animo et fortiter excellenterque gesta sunt, ea nescio quomodo pleniore ore laudamus. Hino Rhetorum campus de Marathone, Salamine, Plataeis, Thermopylis, Leuctria. and another says, No, but about the battle of Thermopylae. Is this listening to a philosopher?
That we ought not to be moved by a desire of those things which are not in our power.