271
Phaedrus. That would, I think, be excellent.
271
Socrates. By no other method of exposition or speech will this, or anything else, ever be written or spoken with real art. But those whom you have heard, who write treatises on the art of speech nowadays, are deceivers and conceal the nature of the soul, though they know it very well. Until they write and speak by this method we cannot believe that they write by the rules of art.
271
Phaedrus. What is this method?
271
Socrates. It is not easy to tell the exact expressions to be used; but I will tell how one must write, if one is to do it, so far as possible, in a truly artistic way.
271
Phaedrus. Speak then.
271
Socrates. Since it is the function of speech to lead souls by persuasion, he who is to be a rhetorician must know the various forms of soul. Now they are so and so many and of such and such kinds, wherefore men also are of different kinds: these we must classify. Then there are also various classes of speeches, to one of which every speech belongs. So men of a certain sort are easily persuaded by speeches of a certain sort for a certain reason to actions or beliefs of a certain sort, and men of another sort cannot be so persuaded. The student of rhetoric must, accordingly, acquire a proper knowledge of these classes and then be able to follow them accurately with his senses when he sees them in the practical affairs of life; otherwise he can never have any profit from the lectures he may have heard.